Privacy & cookies

Economy Privacy and Cookie Policy (UK)

Version 2.0

Last revised on: 24 March 2018

This privacy and cookie policy (“Policy”) describes how Economy (“the Charity”) collects, uses and shares personal data of users of this website, (the “Site”).

Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it. We draw your attention in particular to “Email Communications”. By visiting you are accepting and consenting to the practices described in this policy.

For the purpose of the Data Protection Act 1998 (the Act), the data controller is Economy of 115 Mare St, London, E8 4RU, United Kingdom.

What we collect

We collect information about you in a range of ways, including “personal data”, which shall, for the purposes of this Privacy Policy have the meaning given to it in the Act.  Personal data is information that identifies you as an individual, including, for example, your name, postal address, email address, telephone number, credit and debit card number.

  • Information You Give Us. We collect the information you provide when you register to use our Site, including your‎ name, email address, and demographic information (such as your gender and occupation). We also collect the information you provide when you report a problem with our Site and the information you provide when you participate in discussion boards or other social media functions on our Site, including user generated content, such as articles and other content you submit to us via email or directly via our Site.
  • Feedback. If you provide feedback to us, we may use and disclose such feedback on our Site, provided we do not associate such feedback with your personal data. If we choose to post your first and last name along with your feedback on our Site, we will obtain your consent prior to posting your name with your feedback. We will collect any information contained in such feedback and will treat the personal data in it in accordance with this Policy, provided that we may contact you in regards to such feedback.
  • Our Relationship with Social Networking Sites. The Site includes interfaces that allow you to post comments on our Site by logging on using your username and password for certain social networking sites (each an “SNS”). Once the SNS has authorised your username and password, you will be able to post comments on our Site. We do not share any personal data that we have separately collected about you with the SNS and we do not have access to your account on that SNS.


We use Google Analytics which collects information using “cookies.” Cookies are small data files stored on your hard drive or your mobile device by a website. These may be session cookies (which expire once you close your web browser) or persistent cookies (which stay on your computer or mobile device until you delete them and which can be used to recognise your computer or mobile device when it visits other websites).

Google Analytics collects information about traffic to our Site and how users use our Site. The information gathered does not identify any individual visitor and is aggregated. It includes the number of visitors to our Site, the websites that referred them to our Site and the pages that they visited on our Site.  It is only used to improve how our Site works. We use this information to help operate our Site more efficiently, to gather broad demographic information and to monitor the level of activity on our Site.

You can find out more information about Google Analytics cookies here.

You can avoid the use of Google Analytics relating to your use of our Site by downloading and installing the browser plugin available here.

In addition, you can typically remove and reject cookies from our Site with your browser settings. In order to do this, follow the instructions provided by your browser (usually located within the “settings”, “help” “tools” or “edit” facility).  Many browsers are set to accept cookies until you change your settings.  Further information about cookies, including how to see what cookies have been set on your computer or mobile device and how to manage and delete them, visit:

 If you do not accept our cookies, you may experience some inconvenience in your use of our Site. For example, we may not be able to recognise your computer or mobile device and you may need to log in every time you visit our Site.

Use of personal data

We use your personal data as follows:

  • to operate, maintain, and improve our Site, products, and services;
  • to respond to your comments and questions and to provide customer service;
  • to send information including technical notices, updates, security alerts, and support and administrative messages;
  • to facilitate the processing of any payments or donations you make;
  • to send you marketing communications about upcoming events, and other news about products and services offered by us and our selected partners where you have requested such information;
  • to link or combine user information with other personal data;
  • to protect, investigate, and deter against fraudulent, unauthorised, or illegal activity;
  • as we believe necessary or appropriate (a) to comply with applicable laws; (b) to comply with lawful requests and legal process, including to respond to requests from public and government authorities; (c) to enforce our Policy; and (d) to protect our rights, privacy, safety or property, and/or that of you or others; and
  • as described in the “Sharing of Personal Data” section below.

Your rights in connection with personal information

Under certain circumstances, by law you have the right to:

  • Request access to your personal information (commonly known as a “data subject access request”). This enables you to receive a copy of the personal information we hold about you and to check that we are lawfully processing it.
  • Request correction of the personal information that we hold about you. This enables you to have any incomplete or inaccurate information we hold about you corrected.
  • Request erasure of your personal information. This enables you to ask us to delete or remove personal information where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal information where you have exercised your right to object to processing.
  • Object to processing of your personal information where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground.
  • Request the restriction of processing of your personal information. This enables you to ask us to suspend the processing of personal information about you, for example if you want us to establish its accuracy or the reason for processing it.

Right to withdraw consent

In any circumstances where you may have provided your consent to the collection, processing and transfer of your personal information for a specific purpose, you have the right to withdraw your consent for that specific processing at any time. To withdraw your consent, please contact Once we have received notification that you have withdrawn your consent, we will no longer process your information for the purpose or purposes you originally agreed to, unless we have another legitimate basis for doing so in law.

Sharing of personal data

We may share personal data as follows:

  • Third Parties Designated by You. We may share your personal data with your consent. Please note that the use of your personal data by such third parties will be subject to such third parties’ own privacy policies.
  • Third Party Service Providers. We may share your personal data with our third party service providers who provide services such as website hosting, data analysis, payment processing, information technology and related infrastructure provision, customer service, email delivery, auditing and other similar services.
    • We may share your personal data with analytics and search engine providers that assist us in the improvement and optimisation of our site.
  • Corporate Restructuring. We may share personal data when we do a business deal, or negotiate a business deal, involving the sale or transfer of all or a part of our business or assets. These deals can include any merger, financing, acquisition, or bankruptcy transaction or proceeding.
  • Other Disclosures. We may share personal data as we believe necessary or appropriate (a) to comply with applicable laws; (b) to comply with lawful requests and legal process, including to respond to requests from public and government authorities; (c) to enforce our Policy; and (d) to protect our rights, privacy, safety or property, and/or that of you or others.

You may also share personal data on comments boards on the Site. Please note that any information you post or disclose on the Site will become public information, and will be available to other users of our Site and to the general public. We urge you to be very careful when deciding to disclose your personal data, or any other information, on the Site.

Anonymous data

When we use the term “Anonymous Data”, we are referring to data and information that does not permit you to be identified or identifiable, either alone or when combined with any other information available to a third party.

We may create Anonymous Data records from the personal data we receive about you and other individuals whose personal data we collect. Anonymous Data also includes the analytics information collected by Google Analytics using cookies on our Site.   We make personal data into Anonymous Data by excluding information (such as your name) that makes the data personally identifiable to you.  We use this Anonymous Data to analyze request and usage patterns so that we may improve the functionality of our Site.

International Data Transfer

Information, including personal data that we collect from you, may be transferred to, stored at and processed by us and other third parties with which we share your personal data as described above, in a country outside the EEA, including, but not limited to the United States, where data protection and privacy regulations may not offer the same level of protection as in other parts of the world. By using this Site, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy.


We seek to use reasonable organizational, technical and administrative measures to protect personal data within our organization. Unfortunately, no transmission or storage system can be guaranteed to be completely secure, and transmission of information via the internet is not completely secure. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of any account you might have with us has been compromised), please immediately notify us of the problem by contacting us in accordance with the “Contact Information” section below.

Your choices and access

Marketing communications. With your consent, we may send you marketing emails and newsletters, which may include advertisements or communications regarding certain third parties selected by us where we consider such advertisements may be of interest to you. Such marketing emails tell you how to “opt-out.” If you opt out, we may still send you non-marketing emails. Non-marketing emails include emails about your accounts and our business dealings with you.

Request or Update Your Personal Data. The Act gives you the right to access the information we hold about you. If you wish to exercise this right in accordance with the Act, please contact us in accordance with the “Contact Information” section below.

You can also contact us in accordance with the “Contact Information” section below to update or correct any inaccuracies in the personal data we hold about you. In your request, please make clear what personal data you would like to have changed, whether you would like to have your personal data that you have provided to us suppressed from our database or otherwise let us know what limitations you would like to put on our use of your personal data that you have provided to us.  For your protection, we may only implement requests with respect to the personal data associated with the particular email address that you use to send us your request, and we may need to verify your identity before implementing your request. We will try to comply with your request as soon as reasonably practicable.

Please note that we may need to retain certain information for recordkeeping purposes and/or to complete any transactions that you began prior to requesting such change or deletion (e.g., when you make a donation, you may not be able to change or delete the personal data provided until after the completion of such donation).

Retention Period

We will retain your personal data for the period necessary to fulfil the purposes outlined in this Policy unless a longer retention period is required or permitted by law. 

Third Party Sites

Our Site may contain links to and from the websites of third parties.  If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these websites or their policies.  Please check these policies before you submit any personal data to these websites. The links to third party websites or locations are for your convenience and do not signify our endorsement of such third parties or their products, content, or websites. If you disclose information to others, or authorise us to do the same under this Policy, the use and disclosure restrictions contained in this Policy will not apply to any third party (other than our Affiliates as described above). We do not control the privacy policies of third parties, and you are subject to the privacy policies of those third parties where applicable.

Our policy on children

Our Site is not directed to children under 13. If a parent or guardian becomes aware that his or her child has provided us with information without their consent, he or she should contact us in accordance with the “Contact Information” section below. We will delete such information from our files as soon as reasonably practicable.

Sensitive Personal Data

We ask that you not send us, and you not disclose, any sensitive personal data (e.g., social security numbers, information related to racial or ethnic origin, political opinions, religion or other beliefs, health, biometrics or genetic characteristics, criminal background or trade union membership) on or through the Site or otherwise to us.

Data notice for course/programme applicants and participants

You can download this data notice by clicking the button below.

Contact information

We welcome your comments or questions about this privacy policy. You may contact us in writing at or 115 Mare St, London, E8 4RU, United Kingdom.

Changes to this privacy policy

We may change this privacy policy. If we make any changes, we will change the Last Updated date above. Any such changes will become effective when we post the revised Policy on our Site.


If you have any questions about this privacy notice, wish to exercise any of your rights or if you have any concerns about the way we deal with your information, please contact


If you are concerned about our use of your information you have the right to complain to the Information Commissioner. They can be contacted at Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF.